Monday, December 3, 2012

CNN Plans to Launch a New Channel Focus on Latino Audience

CNN network is currently working to start a brand new channel in Spanish, hoping to attract a good chunk  of the Latino market in the U.S

The new channel will debut first in Los Angeles, California on January 2013 and the it will expand to other cities. The channel will featured news, documentaries and talk shows.

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CNN will be targeting their programming to bilingual Latinos.Those who feel both American and Latinos at the same time.

This new offering will be joining  a new set of initiatives started by other networks including fox and ABC, all aiming to capture this undeserved segment of the viewing market.

Article by Spanish Tutoring Online

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